More than a million television viewers saw Nitmiluk Gorge in all its glory this week.
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Australians tuned in to watch The Amazing Race Australia finale in Katherine this week as the final three teams including the Territory's own Deadly Duo Jasmin and Jerome rushed to the finish line in the Top End.
Tom Curtain's Outback Experience, the Darwin waterfront along with the gorge featured in the last episode as the final three couples battled it out for the $250,000 grand prize.
The metro-only audience reach for the finale episode was 1,187,728 viewers.
Territory tourism businesses received national exposure with the final three teams skydiving into Katherine with Top End Tandem, having a taste of the outback working with Tom Curtain's working dogs and wild horses at the Katherine Outback Experience before taking in the Nitmiluk Gorge on a Nitmiluk Tours Helicopter flight followed by a canoeing adventure through the Nitmiluk Gorges.
Tourism NT partnered with Jetstar to co-sponsor the season and showcase the Territory to a national audience.
Tourism NT executive general manager marketing Tony Quarmby said: "Tourism NT was thrilled to see the Top End's natural beauty, stunning locations and plethora of experiences on offer showcased to millions of viewers around the country.
"The Amazing Race Australia audience are seeking interesting and unique travel destinations and activities. The mass national exposure from The Amazing Race Australia and the co-operative marketing promotion with Jetstar's sale gives Australians extra incentive to visit the NT."
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